Results tagged “davewiner”

October 30, 2009

Twitter, Outlines, Lists, Directories, Y!ou

Humans create the web, but we've largely abdicated the act of organizing web content to software. That could change.

  • Twitter this week made its new Lists feature broadly available. As they've been described, Lists, allow you to enumerate a collection of some of the Twitter accounts that you follow, and then easily read updates from just those accounts. Others can view your lists, and choose to subscribe to them as well. But Lists are also available for other applications to use, modify and share. Looked at from a slightly different perspective, this means Lists are a way to tag an arbitrary set of realtime web feeds. You could look at the lists that I've been added to as a set of tags describing my Twitter feed.

tag cloud of Twitter lists for @anildash

  • Much of the precedent for the idea of sharing (non-realtime) feeds comes from the world of outlining, and in particular Dave Winer's work here in creating OPML. Though it was designed to generically exchange outlines, OPML is the most popular format today for sharing arbitrary lists of feeds. (The computer science folks balk at some of the technical aspects of OPML but it's a bit like Churchill's comments on democracy — it's the worst format, except for all of the other alternatives.) What's interesting about having an established format for exchanging feeds is that there doesn't really need to be any changes in order for the format to accommodate realtime feeds like Twitter accounts. In fact, a few weeks ago, I moved about 150 the noisier, less pressing Twitter accounts I follow into Google Reader, by exporting them as an OPML file. Twitter became more pleasant to use, and I could still keep up with all of those folks by dipping into my feed reader whenever I want to.
  • Lists have a few traits that make them more interesting than they seem; we can think of these as the Laws of Lists. First, you have to be signed in to Twitter with a valid account in order to create them. (This seems obvious, but it's important.) Second, by adding a Twitter accounts to a list that you create, you follow that user's updates, at least while viewing that list. This combination of authentication and requirement of relationship is a very good recipe for reducing spam.
  • One of the earliest hopes for organizing web information was the human-edited directory. Efforts like the Open Directory Project still exist, but the model focused a lot on having defined editors for topics and a hierarchy of who could edit the site. That's a stark contrast to the default-open editing permissions of projects like Wikipedia, and is probably the most significant difference between the "human-edited" and "user-generated" eras of the web — we've always had people contributing content, the difference was in how much we trust them. Similarly, more outline-focused directories of content emerged, like Halley Suitt's Top Ten Sources, which is now defunct, but was based upon the idea of curated lists of feeds by topic. In each case, trying to scale a team of editors to keep up with the rate of growth in new sites on the web has been a losing cause. But we've seen sites like Delicious demonstrate the value of tagging individual pages or posts on a site — a new generation of directories could demonstrate the value of tagging entire streams of posts, or as we call them, feeds.
  • Of course, you can't talk about directories and lists on the web without talking about Yahoo. Yahoo's original sin was in trying to create a human-edited directory of the web, and before they unfortunately achieved their goal of becoming the only successful web portal, the directory was Yahoo's signature element. (Until recently, Yahoo had maintained a page with the directory in a format resembling its original state, but even that is basically a blog now.) Instead of embracing authentication and relationships to prevent spam submissions from overwhelming the site, Yahoo leaned heavily towards requiring payment for inclusion of companies in the directory, limiting its utility. Human edited directories became mostly a footnote in both Yahoo's, and the web's history.

That fundamental history of being made by humans is some part of Yahoo is trying to evoke with its Y!ou and Yahoo campaign. But of course, it's a pretty good sign that a campaign isn't going to hit its mark when a completely unknown brand like HTC can launch virtually the same campaign as a household name like Yahoo, yet both companies think their message is going to resonate.

The truth is, if Yahoo wanted to help people reimagine the web stalwart at its best, they would do well to look to their roots in a human-edited or user-generated directory. Thinking of Yahoo at its peak of influence a decade ago, it becomes clear that instead of trying to insert their ubiquitous exclamation point into you, Yahoo should look at the story of The Matrix. I don't know if the brothers Warner or Wachowski would be inclined to license the property, but the only way to truly resonate with people in a narrative of Yahoo vs. Google is by adopting this theme: Man vs. Machine.

Just as in the Matrix the humans had originally created the machines that undermined them, to some large degree, Yahoo begat Google. And Yahoo would do well to suggest that the most human way for the web to evolve is if we all work together to organize it ourselves — a mission that happens to fit in well with Yahoo's largely-mishandled acquisitions of Flickr and Delicious. I'm not sure that the marketing folks at Yahoo are going to embrace that narrative, but an interesting opportunity definitely exists around the larger concept.

We all have the ability to create and exchange curated collections of feeds, using hubs like Twitter's Lists as connection points. We can extract the descriptions from those collections to form tag clouds about individual feeds. If we want to embrace hierarchy, we can organize the collections into a hierarchy by inheriting the category structure of sites like Wikipedia. If we're worried about spammers, we can now use widely-available systems of authentication and defined relationships to define who has the authority to create lists in a particular context. And of course, the ability to aggregate all of the distributed content from a defined set of feeds in realtime has now been commoditized, where i would have been exorbitantly expensive a decade ago.

In short, we can learn from Twitter's Lists to resurrect one of the web's original ways of organizing itself: Human-curated directories. We're used to exploring photographs or individual web pages by clicking on tags that were assigned by the creators or their community, and it will be just as valuable and useful to be able to explore entire feeds the same way. Open formats and APIs for exchanging this data already exist, so I can't wait to see a few enterprising hackers build the tools that let us revisit the idea of web directories. I love computers and robots, but I love humans even more, and I think we can do a pretty good job of guiding each other to the most interesting feeds around.

August 31, 2009

In Defense of the Punditocracy

Michael Arrington. Dave Winer. Tim O'Reilly. Jason Calacanis. Add a few names of your own.

Within the navel-gazing little corner of the tech world that I inhabit, the mere mention of these names are among the most evocative things you can say. As much as any of the companies or tech executives they write about, the pundits who opine each day on the profound and mundane developments in the world of gadgets and the web are a surprisingly polarizing bunch. But it's hard to figure out exactly why that's the case.

Opinions are like...

Interestingly, the consensus on lots of these people (at least when they're not in the room) is pretty negative. For almost all of them, I've had someone say to me flat out "That guy's an asshole" when referring to them. Hearing it for years myself (especially when I didn't really know any of them except by reputation), I was inclined to agree. "Who does that guy think he is? What a hack." Prone to bluster, at times self-important, reflecting our entire industry's frequent lack of real-world perspective, I figured the conventional wisdom about these guys was actually correct. Even if I share all of those traits myself.

Recently, I took a look at my personal experience with most of these men, and the few other high-profile tech pundits with whom I have at least a casual acquaintance. And in nearly every case, they'd been pretty much positive. Sure, I've cringed when the work I've done (either personally or as part of Six Apart) has been criticized or, worse, ignored. But it's hard to find a time when a response to something I did was wildly unfair, or when any factual errors weren't quickly corrected. More importantly, they've consistently been generous and welcoming in encouraging me to speak up not just about the opinions I have about technology or tech companies, but about the way that our industry as a whole needs to evolve.

I've had a bit of time to reflect on it because lately, obviously, I've been engaging in a bit of armchair punditry myself lately. Hopefully I'm not quite so hyperbolic as the worst excesses of contemporary tech punditry, but I've unabashedly been trying to be provocative and ambitious in what I'm writing. And I realize the key difference between me and those who have been the harshest critics of the current reigning powers in tech punditry is that the critics have often put the pundits on a pedestal, and then attack them for being in a position of power, not for any particularly egregious problems with the content of what they're saying. I've said it before: We hate most in others that which we fail to see in ourselves.

Call it arrogance on my part, or naivete, but I have never seen any tech pundit on the web as more qualified to opine than I am, and have never ascribed more power to any blogger just because they have a bigger audience than my site, or because they happen to run a conference that people pay to attend. As a result, their shortcomings don't bother me, and it certainly helped me get over the feeling that I should have strong feelings (positive or negative) about a bunch of guys I barely know. When they're doing good, the tech pundits are just another bunch of good bloggers that I read, and when they're screwing up, that just means more room for me to do what I do.

A Little Perspective

Perhaps the biggest lesson has been from my conversations with those outside of the tech industry. I always ask who they get their tech news from, and what their opinion is of those pundits. Nearly every outsider has said they're very pleased with how the prominent tech pundits represent our industry. Those with a little bit of distance from the petty politics of the tech world are uniformly astonished at how much negativity and even contempt those within the tech industry have for our most prominent voices.

Now, I'm not saying there is nothing to criticize about the work of the major influencers in the world of web technology. You may have noticed that the example names above, along with a dozen others I could have added, will mostly fall into the category of American white male millionaires. That's a demographic with whom I have no quibble ("Some of my best friends are...!"), but that I feel we can safely acknowledge our outreach to this group can be considered a Mission Accomplished, and we can now move on to accommodating the voices of additional groups. But most of my criticisms of their work are, I have found, more criticisms of our industry in general. An emphasis on the novel instead of the meaningful, a tendency to overemphasize minor news and downplay bigger stories, a focus on the technical details of a new technology instead of its social impact — I think the blog posts and conferences that we all participate on demonstrate these flaws as a reflection of the faults of our culture overall. I can't judge any individual too harshly for failing to consistently rise above the culture that surrounds them.

I'll gladly call any of these pundits on the carpet for mistakes they make, or for shortcomings in the work they produce. Hopefully, my track record of arguing for inclusiveness will be a positive nuisance to encourage them to follow the better angels of their nature. And of course, I'll be accused of sucking up to them, even though I have no agenda in defending them except to note that the tactic of quietly insulting the tech pundits has not been particularly effective in diminishing their influence.

But as I've begun to (re-)dabble in punditry, I think it's telling that private conversations (and the occasional ranting blogger) direct so much vitriol at the people who lead much of the conversation in the world of technology. it would seem the more effective form of criticism is obvious, effective and relatively easy: Just do better yourself.

August 6, 2009

Preconceived Notions and The Web As Water

I've really been enjoying the response to my recent blog posts — here are some more thoughtful replies.

Rafe Colburn, one of my favorite bloggers for a decade now, followed up my Apple and secrecy post with "Apple vs. my preconceived notions":

In one scenario, this is a bubble of sorts. Apple may be doing OK now, but they’re headed for a big crash when people get sick of their behavior. In another scenario — one that I think is, sadly, more likely, Apple continues as they are, adjusting when it must to address reality, but only in the most minimal way.

I've also really been enjoying watching Dave Winer's work recently. In the past we were both too young and stubborn to realize we're amused by a lot of the same things (There's my refrain of "We hate most in others that which we fail to see in ourselves" again!) but these days it is just plain entertaining to watch Dave go. My amusement is amply covered in "Anil's belly laugh", which mentions my response to Dave's latest bit of hacking. As I mentioned on my Twitter account, I also recorded an episode of the Bad Hair Day podcast with Dave and Marshall Kirkpatrick last week.

Speaking of podcasts, This Week in Google is a new one featuring Leo Laporte, Jeff Jarvis and Internet Hero Gina Trapani. This week, they had a very nice look at The Pushbutton Web towards the end of the show. I'm delighted how many people have told me they found that post valuable or useful in talking about this whole area of innovation. Since I'm a lousy coder, writing blog posts like that is the most helpful thing I can do.

Finally, as it's come up in several contexts lately, it's probably worth repeating the key point of a post I wrote two years ago, which attracted some attention then but is probably even more relevant today. The core concept is about "The Watery Web":

It's not true to say that Facebook is the new AOL, and it's oversimplification to say that Facebook's API is the new [MSN] Blackbird, or the new [AOL] Rainman. But Facebook is part of the web. Think of the web, of the Internet itself, as water. Proprietary platforms based on the web are ice cubes. They can, for a time, suspend themselves above the web at large. But over time, they only ever melt into the water. And maybe they make it better when they do.

Thanks, as always to people who've responded to what I've written, and especially to all of those who've taken these posts as starting points and expanded the ideas into some truly inspiring creations.

December 1, 2006

Surprises Abound

I don't know exactly what the significance of this realization is to me, but I thought I'd share. The debate between Robert Scoble and Dave Winer about Microsoft and innovation, on the Wall Street Journal's website, is the best thing I think I've seen either of them write.

I've read a few of Dave's older long-form essays, but I've never seen Robert write anything of this length. (Or, perhaps, of this degree of focus.) And I don't actually read their blogs directly -- I find that links from, and discussion of, their sites leads me to reading the blogs of these two fellows pretty frequently without having to seek them out. For what it's worth, I'd definitely subscribe to their sites if this were the kind of content they regularly published. The quality of the debate stands out in comparison to the underwhelming discussion it's inspired so far.

And for what it's worth, I agree with the points that both of them make about Microsoft, too.

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